Knowing what’s possible with AI and knowing how to use it effectively are two very different things.
Join us for AI IRL (in real life), a series of informal, engaging discussions at small tables with AI & Marketing experts.
Including:
How to be cited in the AI engines.
How to make your internal systems more efficient, specifically for marketing teams
Do you need an AI agent? Or do you just need AI efficiency?
Creative discussion on AI in Art direction and design. Where can you use it without getting dinged in social engines? When shouldn’t you use it?
In small groups of just six or seven at a table, you get your opportunity to ask your specific questions, exchange ideas, and learn how other marketers are putting AI to work right now.
Come curious. Bring your questions. Leave with ideas you can use immediately. You can move from table to table through the morning. So, you don’t have to choose your topics now.
This is a friendly, safe environment where brilliant marketing comes in community. We are all learning together.
Less presentation. More conversation. More practical AI.
Meet Your Roundtable Hosts
Cole Milam
Cole Milam is the Director of Digital Operations at TruStar Marketing, fusing the art of branding with the science of analytics to measurably improve results. He shares over 10 years of expertise in technical, digital marketing strategy utilizing the latest marketing tech and solving problems. He leads the TruStar team of AEO, SEO, Paid Search and Social experts, including the AI innovation for the company. His quiet yet clear and powerful style drives results for healthcare, technical/industrial and home services clients across the country and globally. His oversight on AI innovation in website development, SEO, and schema coding brings real world solutions to this "round" table style discussion. He shares a comprehensive understanding of both theoretical and practical aspects of digital marketing and related AI applications and possibilities.
Jennifer Renshaw
Jennifer Renshaw is the founder and CEO of Brand Mark Digital, a digital marketing agency in Nashville, TN. With over 15 years of experience in marketing, Jennifer has become a thought leader in the integration of AI into digital strategies. She has facilitated AI panel discussions and led AI workshops for organizations such as the American Marketing Association, Nashville Area Chamber of Commrce, and Spring Hill Chamber of Commerce, and been featured on several podcasts and TV spots, making her a go-to expert on AI applications in marketing.
Jennifer is a self-taught AI tool enthusiast and an avid follower of the Artificial Intelligence Show podcast. She has earned a certification from the Marketing AI Institute for Piloting AI and completed an ELVTR certification of AI for Marketing. Passionate about guiding businesses through the AI revolution, Jennifer is dedicated to helping brands harness the power of AI to drive growth and innovation.
Vijay Alagarasan
Vijay Alagarasan is the Vice President of Digital, Stores, and Supply Chain Technology at Tractor Supply Company, where he is leading the next wave of digital transformation across America’s largest rural lifestyle retailer. A visionary AI technologist and proven engineering leader, Vijay oversees technology strategy and delivery across digital commerce, stores, supply chain, contact center, direct sales, final mile, and customer engagement systems. His teams are pioneering the use of artificial intelligence, cloud platforms, and composable service architectures to create seamless, intelligent, and customer-first experiences that connect every part of Tractor Supply’s ecosystem.
With more than two decades of success driving large-scale innovation and operational excellence, Vijay has built a reputation for delivering measurable business impact through the practical application of AI and machine learning. Prior to joining Tractor Supply, he held senior leadership positions at Williams-Sonoma and Asurion, where he led global technology organizations and spearheaded modernization initiatives that powered growth and efficiency.
Vijay holds a Bachelor of Engineering in Computer Science from the University of Madras and completed advanced studies in Artificial Intelligence at MIT. Recognized as a strategic innovator and transformation catalyst, Vijay is passionate about leveraging AI to reimagine retail, empower teams, and elevate customer experiences across every touchpoint.
