Align your marketing and sales teams by identifying your customer.

The relationship between marketing and sales teams can be filled with friction. That frustration often boils down to one thing — misalignment of who the customer is. The finger-pointing begins if the marketing team generates leads that the sales team doesn’t find fruitful. In this Leadership Series session, we’ll identify our ideal customers that align marketing and sales efforts, which is essential for success.

Whether in sales, marketing, or B2B or B2C, this session is for you! Join us on November 15th at 8:30 am at Lipscomb University as Dew Tinnin helps you identify your ideal customer.

BOGO! Buy a ticket and bring a guest for free! Bring your sales and marketing team so you can align on your ideal customer.

The Leadership Series is led by Dew Tinnin of Skillway and hosted by Lipscomb University's Pfeffer Graduate School of Business and equips marketers with skills to succeed in business.

Agenda:

8:30-9 am - Arrival & Networking

9-10:30 am - Presentation and Q&A

When: Tuesday, November 15, 2022
Time: 8:30 AM - 10:30 AM
Where: Lipscomb University - Ezell Center

Location and Parking Details:

• Ezell Center, Room 301

• Address to the Ezell Center: 3904 Belmont Blvd, Nashville, TN 37215

• You may park in any open, unreserved space in the surface lot at the front and side of the building or the parking garage P2 that is nearby

• View the building map below or download the map here